March 27, 2012
The World is Connected by Email and Social Media
First published on Technorati by Adi Gaskell. The concept of Six Degrees of Separation suggests that everyone in the planet is at most 6 ‘hops’ from anyone else. The idea is not a new one, with Stanley Milgram coining the … Continue reading
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Intel’s Social “Status Update”: Make Conversations, Not Ads
First published on Technorati by Andre Bourque. Intel launched its marketing campaigns with a bang this year, showing off a number of interesting 2+ GHz Ultrabook laptops with Intel processors at CES. Going head to head with Apple, they talked … Continue reading
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Facebook Added A New “Friend to Just Acquaintance” Feature
First published on Technorati by Dan Reyes. Last year Facebook introduced the Close Friends and Acquaintances lists to help its users see more of what they want in their news feed. Using these lists helps Facebook users see more posts … Continue reading
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March 22, 2012
Instagram Helping Big Brands Filter, Share, and Promote Their Message
First published on Technorati by Andre Bourque. One of the things I like about the Signal Conference, held today and put on by Federated Media Group, is that they pack a whole lot of talent into a single day. But … Continue reading
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There’s a Rypple in the Water: Success of Living Social with Social HR
First published on Technorati by Andre Bourque. Last year we reported Sales Force.com’s acquisition of Rypple, a human resources solution that offers real-time feedback, coaching and recognition within a social network. I caught the presentation of a fresh Rypple case study at … Continue reading
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Why Companies Stress Brand Promotion Over Customer Service
First published on Technorati by Kaleel Sakakeeny. You can’t blame travel suppliers and companies for their myopia. For too many years they’ve had a Pavlovian response to their brands: promote them, and get around to taking care of customers later. … Continue reading
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March 22, 2012: World Water Day Social Media Tour
First published on Technorati by Ed Valdez. March 22nd marks the United Nations sponsored World Water Day: A day for us to gauge how we can minimize our water footprint to maximize resources for all. The global theme for 2012 is: … Continue reading
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Would You Give Recruiters Your Facebook Login?
First published on Technorati by Adi Gaskell. I recently wrote that a quick glance at your Facebook profile is a better indicator of the potential success of a job candidate than more traditional aptitude tests employed by recruiters. The reasoning … Continue reading
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March 19, 2012
Facebook Added New “Interest Lists” Feature
First published on Technorati by Dan Reyes. The rising and soaring popularity of the newest social media darling Pinterest must have caught the attention of social media giant Facebook. In an obvious move to maintain the interest of its users … Continue reading
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The Social Face of the St Patrick’s Day Riots
First published on Technorati by Adi Gaskell. Use of social media during riots is a cause for concern for politicians and police around the world. The riots throughout the UK last year were supported by extensive use of the Blackberry … Continue reading
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March 16, 2012
Social Media Engagement for Older Professionals
First published on Technorati by Shara Darden. Many older professionals are hesitant about taking on social media. “Older” meaning those not born into an Internet wired home with a laptop and iPad in hand. We talked with a few workforce … Continue reading
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March 15, 2012
Are Social Media Campaigns Like Kony Successful in Effecting Change?
First published on Technorati by Madeline Bernstein. The use of social media as an activist tool poses interesting questions. The Joseph Kony video is a great case study. The film, celebrity involvement, a charity, Facebook, Twitter, and the ability to … Continue reading
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March 12, 2012
Pinterest: Friend or Foe to the Blogosphere?
First published on Technorati by Katie Norris. When I first started blogging, my goal was the same as everyone else. I wanted to draw in readers and create a loyal audience. I scoured the Internet for advice on how to do this … Continue reading
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Brands Use Facebook Timeline to Tell Their Story
First published on Technorati by Jim Haughwout. If you have not heard, Facebook’s Timeline for brand pages has arrived. If you are managing a brand page, you can already setup a Timeline-based page, previewing and editing it as much as you … Continue reading
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Is the Rumored Sale of Mashable to CNN a Sell Out or Win?
First published on Technorati by Don Martelli. The New York Times reported early this morning that CNN, a Time Warner media entity, are in advanced talks with Mashable, a leading social news site. The report, from the Media Decoder blog, … Continue reading
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March 7, 2012
Are Companies Finally Warming to Social Media?
First published on Technorati by Adi Gaskell. I’ve argued many times that social media is a positive force in the workplace, so it’s heartening to see that employers finally appear to be warming to social media usage in the workplace, … Continue reading
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March 5, 2012
Social Media Used to Sell Drugs to Youth
First published on Technorati by Craig Blaha. The International Narcotics Board (INCB) highlighted the social problems caused by illegal online pharmacies today in their annual report. An alarming trend the INCB sees is the use of social media sites such … Continue reading
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Harnessing the Power of Social Media: Good vs. Bieber
First published on Technorati by Kelly Heisler. It’s not always easy finding the right story or hook to get your voice out there and be heard among the masses, particularly back in 2009. At the time, it seemed like social … Continue reading
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February 28, 2012
Igniting Social Media: Technorati Interview with Sachin Agarwal, CEO of Posterous
First published on Technorati. Putting privacy and control front and center of their blogging platform, Posterous wants bloggers to express themselves – in any way that is natural. With ease of use and an intuitive tool, bloggers can add images, … Continue reading
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What’s Your PinClout? Site Measures Pinterest Influence
First published on Technorati by Steve Woods. I’ve enjoyed more than my fair share of free goodies, or “perks” as they’re called, from the social influence measuring site Klout. I suppose it’s because I’m on a number of social networks, … Continue reading
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